Talk Nerdy to me
Marketing & communications expert focused on digital culture and emerging technologies
Hi, I’m Amanda 👋🏼
I’m a multimedia journalist and producer with a decade of experience in content production for media and marketing. My work focuses on how emerging technologies are transforming the business of culture, most notably fashion and beauty. You may have seen me on Global News, CBC, or TVO, or you may have read one of my articles in Adweek, The Toronto Star, or The Globe and Mail.
As Seen In
Journalism
I’ve contributed to a number of notable publications, including The Toronto Star, The Globe and Mail, Adweek, WWD and more. Most memorable moment? Interviewing a self-identified cyborg! Read about it here. My dream is to contribute to The New York Times.
Media Appearances
I’ve had the opportunity to appear on news segments including CBC’s The Goods and TVO’s The Agenda. I’ve provided commentary on programs for CBC Radio and SiriusXM Radio.
Projects
Electric Runway
Electric Runway is my ongoing multimedia project documenting how technology is transforming the $3 trillion fashion industry around the world. Through Electric Runway, I’ve reported from the front lines of every stage of the fashion supply chain, from garment factories in Bangladesh to front row at New York Fashion Week.
I’ve had the privilege of participating in dozens of international delegations on the future of fashion around the world, from the US to Estonia, Berlin, Barcelona, Finland, Hong Kong, Moscow, Manilla, and more.
HALT AI
HALT AI is a startup I founded with Professor Parham Aarabi of the University of Toronto. HALT AI started out on a mission to detect bias in algorithms. For this work, we received recognition from Twitter, Wired, CBC, CNBC, Engadget, and more.
Later, we pivoted to using facial recognition and machine learning to audit the diversity of visual content so brand managers and marketing teams could get an aerial, 360-degree view of exactly who is in their advertising to uplevel their diversity, equity, and inclusion efforts. At the end of 2022, we sold the data from HALT AI to a Fortune 500 global beauty brand and an American multinational technology company.
Innovation Realized Global Summit
I am currently the speaker curator and coordinator for Ernst & Young’s Innovation Realized Global Summit. Innovation Realized is EY’s exclusive, boundary-breaking, in-person event for C-suite executives who own the digital transformation, technology, strategy, innovation, and corporate development of their respective organizations.